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https://images.squarespace-cdn.com/content/v1/5782ab5ad1758e9af40ea4ae/1580321047710-SN3I1VKLYCDNUQPSXK1N/69424185_388731778684044_2801594553716879187_n.jpg Work https://images.squarespace-cdn.com/content/v1/5782ab5ad1758e9af40ea4ae/1598365511608-2Q9FAC1SBYOCINICMV4H/Screen+Shot+2020-08-25+at+10.24.55+AM.png Work - Channel takeover We celebrated Air Max Day, March 26, through the stories of 16 talent partners and released the new Air Max 2090. A communication plan was made to effectively launch the campaign in three phases to inspire, empower and sustain the excitement of Air Max Day. 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https://images.squarespace-cdn.com/content/v1/5782ab5ad1758e9af40ea4ae/1620779682831-0N9F69YPODS91V206BID/luminousdiamonds_131308352_220200582822173_4940814247991200863_n.jpg Work https://images.squarespace-cdn.com/content/v1/5782ab5ad1758e9af40ea4ae/1704213702800-3AZLLFNJ3GVPM85G96TA/Untitled+design.png Work https://images.squarespace-cdn.com/content/v1/5782ab5ad1758e9af40ea4ae/dd28ab2a-2a7f-4358-9582-661fd6dc3c92/Screenshot+2023-01-07+at+10.47.31+AM.png Work In order to drive relevance for the brand, we analyzed cultural conversations constantly to identify moments and trends that made sense for the brand to participate in. https://images.squarespace-cdn.com/content/v1/5782ab5ad1758e9af40ea4ae/1673105588947-6J8DAZK9HLYCSGNKBLE3/zocdoc_261635761_1046219006219249_33181280173138955_n.jpg Work https://images.squarespace-cdn.com/content/v1/5782ab5ad1758e9af40ea4ae/1673105590873-BAJV9G8JHKDUT33M16YA/zocdoc_277701533_1263816217487714_8031139789258232622_n.jpg Work 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